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Lactate as a Dual-Function Molecule: Signaling for Cell Growth and Mechanisms of Recovery | Potential Links to Cancer Proliferation
Why Does Lactate Form When We Exercise? When we exercise, our muscles begin breaking down glucose to produce rapid energy before they fully rely on oxygen. The byproduct generated in this process is lactate. For a long time, lactate was labeled in exercise science as “the main culprit of fatigue.” This was because people believed that the tight, burning sensation in muscles after a workout was caused by lactate accumulation. However, recent studies suggest a different view: l
Nov 24


Don’t Miss Out! Meet the AI Home Trainer ‘TracME’ on Tumblbug 🔥
Hello, this is #WaveWear 😊 Have you ever thought about starting exercise? 🤔 "Ugh... is this the right way?" "I’ve been consistent, but I’m not sure if it’s making a difference..." "I don’t have time for the gym, but home workouts still feel a bit lacking... 😅" That’s why we’ve got something special for you — Introducing TracME , your AI fitness partner that automatically tracks your workout data from the moment you put it on ✨ 😮 What exactly is TracME? TracME is not jus
Nov 18


Does Kinesiology Taping Really Help Bruises Heal Faster? The Truth Behind the Taping Effect
Circulation, Compression, and Science: The Real Effects of Taping Hello, this is WaveWear! Most of us have experienced a bruise at some point — not necessarily from sports, but simply from everyday life. When you bump into something or take an impact during exercise, the area under your skin can turn bluish-purple as a bruise forms. We often think, “It’ll disappear on its own with time,” and leave it alone. But have you ever heard someone say, “Taping helps bruises heal fast
Nov 14


Why Do Compression Stockings and Leggings Make Your Skin Itch?Understanding the Real Causes — and How to Fix Them
Hello! This is WaveWear 😊 Today, we’re going to talk about compression garments that care for your skin, not just your muscles. In recent years, compression garments have become essential not only for athletes but also for people recovering from surgery or those who stand for long hours. They help support muscles, promote blood circulation, and reduce swelling. But you’ve probably asked yourself these questions at least once: “It keeps itching when I wear it.” “My skin tur
Nov 11


WaveWear Launches Free Trial Event for Its Popular “Wave Warm-Up Sports Cream (200ml)” — Customers Pay Only Shipping
WaveWear announced on the 4th that it is hosting a special event offering its popular Wave Warm-Up Sports Cream (200ml) free of charge, with customers only paying for shipping. This campaign was designed to allow more people to personally experience WaveWear’s sports cream. Any registered member can participate through the brand’s official online store. The Wave Sports Cream is a multi-purpose cream suitable for both pre- and post-workout use. It absorbs smoothly into the sk
Nov 4


Wave Company’s “WaveWear” Announces Its First Major Collaboration with Leading Outdoor Brand EIDER
웨이브웨어 WaveWear X 아이더 EIDER Wave Company, the developer of the sports taping wear brand WaveWear , announced that its collaboration with Korea’s leading outdoor brand EIDER has opened a new chapter in the nation’s functional apparel industry. On December 21, 2020 , the two companies officially launched their joint collaboration project through the crowdfunding platform Wadiz . For the 2021 Spring season, EIDER introduced the Spiral T-shirt , while WaveWear unveiled its L20
Oct 31


BLACKYAK X WaveWear Launch Three New Taping Compression Wear Products
The lineup includes the Wave Arm Sleeve , Wave Calf Sleeve , and Wave Knee Support , combining co-developed high-performance fabric with WaveWear’s patented taping technology. The products are designed to reduce muscle fatigue, relieve pain, and enhance performance in diverse activities such as hiking, trail running, bouldering, and marathons . Global high-performance outdoor brand BLACKYAK (Chairman Kang Tae-sun) has teamed up with Wave Company (Co-CEO Nancy Cho), the cre
Oct 30


Does Lactic Acid Affect Cancer Cell Growth? Science Explains the Role of Lactic Acid and WaveWear's Technology
Hello! This is Wave Company. If you’ve been working out while wearing our WaveWear products, please leave a comment! Today, we’re going to share why choosing to work out with WaveWear is such a smart decision! Have you ever felt heavy and sore muscles after exercising, or had tight thighs when climbing stairs? When muscles feel sore after exercise, we often hear people say, "It's because lactic acid has built up." But what exactly is “lactic acid”? And is it really the main c
Oct 23


Wave Company Demonstrates Technological Expertise at 'Hong Kong Electronics Fair 2025'… Positive Signal for Expanding into the Asian Market
Sports Tech Innovation: Smartwear and AI Fitness App Triumph with 'Merit Award' on Global Stage Wave Company, a sports tech startup, showcased its innovative smart textile technology at the 'Hong Kong Electronics Fair Autumn Edition 2025,' one of Asia’s largest electronics trade shows, proving its global competitiveness. The company was awarded the 'Merit Award' at the local innovation competition, gaining recognition for both its technological expertise and business potentia
Oct 23
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